18 

    19 %% second angle of the problem

    20 %Jonathan Zittrain is interested in algorithmic accountability,

    21 %from Facebook’s ability to tell that two people are in a

    22 %relationship before they announce it, to their ability to

    23 %engineer an election by prompting one side’s supporters.

    24 %They’d be in the soup if they were caught, but they have been

    25 %near the soup a number of times. One internal meeting had the

    26 %question “What responsibility does FB have to prevent

    27 %President Trump?” That has repudiated once leaked, but the age

    28 %of innocence is behind us. Back in 2005 Google apologised when

    29 %the hate site “jew watch news” appeared in search results for

    30 %“jew”; but the site has morphed from tool to friend.

    31 %Facebook’s M and Apple’s Siri are the same. This leads

    32 %Jonathan to the idea of “information fiduciaries” whereby the

    33 %big firms would have to put user welfare first like doctors or

    34 %lawyers. Should Google tell you to vaccinate your child?

    35 %Already in Europe they suppress hate speech and promote

    36 %counter-narratives. To whom does Uber owe a fiduciary duty –

    37 %the driver or the passenger? And should data scientists join

    38 %divines, medics, lawyers and surveyors as a learned

    39 %profession?